What is media in 2008?
from Media Hunter When I began the Media Hunter blog my world-view was much narrower. I intended to write about media, marketing and advertising news and issues in my local region as it related to my...
View ArticleTraditional v new media debate
from Media Hunter At the Sydney PubCamp Web 2.0 Media Day much of the discussion and vigorous debate centered around the topic of traditional verses new media. The room largely divided into two camps,...
View ArticleMake 2009 your advertising transition year
Last week Harold Mitchell told Adnews that he saw 2008 as a year of significant change in the advertising industry, one that cemented the digital age as the permanent force in media. But how many...
View ArticleShift your marketing thinking to online in 2009
Is your business still rolling out the same marketing plan in 2009 as you have in previous years? If so, why? There is now an abundance of evidence that audiences are changing their media consumption...
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